The Business Case for Philanthropy in Education-- A Win-Win for Students and Employers
Two recent reports highlight a growing challenge and an emerging shift in priorities for corporate philanthropy.
Change in Corporate Giving to Education
Reading Levels in Nebraska Schools
On one hand, Nebraska students continue to struggle with declining reading proficiency, with less than half meeting state standards. On the other, corporations are increasingly directing philanthropic dollars toward economic opportunity and workforce development while pulling back from DEI-focused initiatives. While these trends may seem unrelated, they point to a fundamental reality: businesses have a vested interest in supporting basic education because they need a future workforce with strong reading, writing, and math skills.
Corporate philanthropy often aligns with business priorities, and investing in education is a prime example of “self-dealing” in a constructive way. Companies require employees who can read instructions, analyze data, and communicate effectively. If today’s students are not mastering these fundamental skills, tomorrow’s workforce will be less capable, and businesses will struggle to find qualified employees. Rather than viewing philanthropy as purely altruistic, corporate leaders should recognize that funding education initiatives is a long-term investment in their own talent pipeline.
The decline in student performance, as seen in Nebraska and across the country, underscores the need for targeted philanthropic efforts. If corporate donors are shifting away from racial and gender equity initiatives toward economic and workforce development, the most direct way to make an impact is by addressing the root of economic mobility: basic education. Ensuring that students achieve literacy and numeracy at an early age sets them up for success in higher education, technical training, and ultimately, the workforce.
Some companies already understand this connection. Corporate-sponsored literacy programs, STEM initiatives, and partnerships with school districts can help reverse the downward trend in reading and math scores. However, businesses need to go further by recognizing that education isn’t a short-term charity project—it’s a strategic imperative. Without strong foundational skills, future employees will struggle, and the economy will suffer.
As companies reconsider their philanthropic priorities, they should embrace education as a critical area of investment. Supporting literacy and numeracy programs today ensures a workforce that is not only diverse and equitable but also skilled and prepared for the demands of tomorrow’s jobs. If philanthropy is to align with business goals, then ensuring students can read, write, and solve problems should be at the top of every corporate giving strategy.
